Industry Trends, Influencer Marketing, On the Rise
Influencer Marketing Strategy 101
If your business is considering influencer marketing as a digital marketing strategy, there’s a lot you need to understand to expertly execute your campaigns. First,…
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Experiential Marketing, Industry Trends, Trends & News
Grow Your Emerging Brand with Retail Demos
Picture this: you’re an emerging brand, just beginning to integrate your product into various grocery stores. Once your product hits the shelves, the next goal…
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Industry Trends, Influencer Marketing, Online Reputation Management, Trends & News
How to grow your brand’s social media presence
Nowadays, social media is considered a powerful marketing tool for brands to establish themselves and reach their consumer market. Successful brand accounts with a large…
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Experiential Marketing, Industry Trends, Trends & News
Experiential Marketing: Should I insource or outsource?
If your brand is seeking to execute experiential marketing campaigns through in-store demos, you have the choice to do it internally or outsource the work…
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Industry Trends, Online Reputation Management
5 Reasons Why Every Local Business Needs to Use Google My Business
Are you used to getting most of your business through networking, walk-ins, and/or word-of-mouth referrals? Unfortunately, due to COVID-19, that may have changed your business…
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Industry Trends, Online Reputation Management, Trends & News
Maximize Your Local SEO for the Holidays with These 3 Strategies
With Covid-19 having no end date in sight, people worldwide continue to stay inside or socially distanced. Yet, people are still looking forward to the…
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Industry Trends, Online Reputation Management, Trends & News
Why Medical Professionals Need a Reputation Management Strategy
When you chose to become a physician, a wellness professional or a holistic practitioner, you probably didn’t consider how much your patients’ opinions could make…
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Industry Trends, Online Reputation Management, Trends & News
Why Law Firms Need a Reputation Management Strategy
Statistics don’t lie. Three out of four consumers (75 percent) trust a company more if it has positive reviews, while 60 percent say negative reviews…
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Fact or Fiction, Industry Trends, Online Reputation Management, Trends & News
Reopening Or Soldiering On: You Need Online Reputation Management More Than Ever
Whether your business has continued operating throughout the pandemic or it is reopening after being required to shut down for a while, tending to your…
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Industry Trends, Influencer Marketing, Trends & News
5 Mistakes to Avoid with Influencer Marketing
Let’s start with some statistics that clearly demonstrate why influencer marketing should be part of your marketing mix: 92% of people trust recommendations from individuals…
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